SYSTEMS AND METHODS FOR A NON-INTRUSIVE VIDEO ADVERTISEMENT WALL

Number of patents in Portfolio can not be more than 2000

United States of America Patent

APP PUB NO 20140259055A1
SERIAL NO

13786729

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Techniques are provided which enhance a user's experience by creating non-intrusive advertising schemes enabling the user to pursue targeted advertisements and/or discounts at a convenient time. During presentation of an online video, the user may “park” an advertisement for later viewing, permitting the focus to remain on the online video content and not on the advertisements. The “parked” advertisement is displayed as an icon adjacent to or minimally overlapping the video. Once the user selects the icon, the corresponding advertisement is displayed in the browser or the player. If the original video is being displayed when the user selects an icon, the video will pause and resume once the advertisement is displayed to completion or closed by the viewer.

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Patent Owner(s)

Patent OwnerAddress
YAHOO HOLDINGS INC701 FIRST AVENUE SUNNYVALE CA 94089

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Sangal, Puneet Mohan Bangalore, IN 7 87

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