SYSTEMS AND METHODS TO CONNECT INFORMATION

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United States of America Patent

APP PUB NO 20140337089A1
SERIAL NO

13889966

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Abstract

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A system and method to link online and offline user data via transaction data. Online and/or offline user data can be tracked via various anonymous tracking methods that do not require the users to explicitly identify themselves. Through linking online payment transactions with online user data and linking offline payment transactions with offline user data, the system and method links the online user data and the offline user data that are linked respectively to online and offline payment transactions made in the same payment account. Combining the online user data and offline user data in connection with online and offline payment transactions provides comprehensive information about the user, which can be used to provide improved services to the user.

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Patent Owner(s)

Patent OwnerAddress
VISA INTERNATIONAL SERVICE ASSOCIATIONP O BOX 8999 SAN FRANCISCO CA 94128

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Tavares, Silvio Orlando Renaud Foster City, US 5 132

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