Enhancing Marketing Funnel Conversion Through Intelligent Social Tagging and Attribution

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United States of America Patent

APP PUB NO 20150066645A1
SERIAL NO

14018665

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Abstract

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An embodiment of the invention provides a method and system for enhancing marketing funnel conversion through intelligent social tagging and attribution. A processor identifies search terms entered into a search engine and websites visited in response to web searches for the search terms. A compiler extracts consumer annotations from the websites visited, wherein the consumer annotations are generated by individuals who previously visited the websites and reviewed products on the websites. The compiler also extracts product specifications from the websites visited, wherein the product specifications are created by a seller and/or manufacturer of a product. The search terms, the websites visited, the extracted consumer annotations, and the product specifications are saved in an electronic database. An access controller permits access to the search terms, the websites visited, the extracted consumer annotations, and the product specifications to potential consumers.

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Patent Owner(s)

Patent OwnerAddress
GLOBALFOUNDRIES INCGRAND CAYMAN CAYMAN ISLANDS GRAND CAYMAN CAYMAN ISLANDS

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Mahajan, Sachin Pune, IN 5 53
Moore,, JR John Elbert Brownsburg, US 24 141

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