METHOD AND SYSTEM FOR INCORPORATING PAYMENT DATA TO IMPROVE ONLINE ADVERTISING

Number of patents in Portfolio can not be more than 2000

United States of America Patent

APP PUB NO 20150317674A1
SERIAL NO

14269685

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ATTORNEY / AGENT: (SPONSORED)

Importance

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Abstract

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A method for identifying purchase data for advertisement suppression includes: receiving, by a receiving device, a data file originating from a computing device, wherein the data file includes at least a computer identifier associated with the computing device, a purchase identifier, and an origination time and/or date; receiving, by the receiving device, transaction data for a payment transaction, where a portion of the transaction data corresponds to the purchase identifier, wherein the transaction data includes at least purchase data and a transaction time and/or date, and wherein the transaction time and/or date is within a predetermined period of time of the origination time and/or date; and transmitting, by a transmitting device, at least the purchase data included in the received transaction data and the computer identifier for suppression of advertisements distributed to the computing device based on at least the purchase data.

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Patent Owner(s)

Patent OwnerAddress
MASTERCARD INTERNATIONAL INCORPORATED2000 PURCHASE STREET PURCHASE NY 10577

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
GHOSH, Debashis Charlotte, US 229 3365
SHUKEN, Randall K Westport, US 19 167

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