METHOD AND SYSTEM FOR OPTIMIZING CUSTOMER VOLUME AT A MERCHANT STORE
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United States of America Patent
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Issued Date -
Mar 3, 2016
app pub date -
Aug 28, 2014
filing date -
Aug 28, 2014
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Abstract
A method and a system are provided for optimizing customer volume at a merchant store. In particular, the present disclosure provides a method and a system for forecasting how many shoppers will be in a merchant store at certain times of the day. The method and the system enable the merchant to forecast shopper volume at a merchant store for a defined date and time, and to make a targeted promotional offer at a merchant store for a defined date and time to a plurality of payment card holders. The method and the system are useful for the merchant in terms of optimizing resource needs, and enabling the merchant to run promotions that only apply during “down-times” to drive more shoppers to their store.
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