INFORMATION DISTRIBUTION SERVER AND INFORMATION DISTRIBUTION METHOD
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United States of America Patent
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Feb 4, 2016
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Sep 5, 2012
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Abstract
An information distribution server includes a content sending unit, a measurement data reception unit, an advertisement effect processing unit, an effect measurement database, a data input unit, a template selection unit and a content generation unit. The measurement data reception unit receives measurement information for measuring the advertisement effect of the content data during a content distribution period. The advertisement effect processing unit determines whether or not advertisement effect is high with use of the measurement data collected by carrying out the content distribution, where the content distribution is carried out by changing a screen template in a same setting. The effect measurement database stores the determined advertisement effect together with measurement information for each screen template. The template selection unit preferentially selects a screen template having a high advertisement effect with reference to the effect measurement database based on the input project information. The content generation unit generates content data using the selected screen template and registers the generated content data in a schedule.
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