SYSTEMS AND METHODS FOR DETERMINING SHARE OF SPEND
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United States of America Patent
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Issued Date -
Mar 2, 2017
app pub date -
Sep 2, 2015
filing date -
Sep 2, 2015
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Abstract
Methods and systems for determining consumer spend analytics are provided. The method includes identifying a plurality of microsegments of a population, retrieving transaction data associated with a first cardholder from a payment processing network, and matching the first cardholder to a first microsegment of the plurality of microsegments. The method also includes calculating, based at least in part on the typical income and the typical spend of the consumers in the first microsegment, a cardable spend for the first cardholder. The method further includes calculating, based at least in part on the cardable spend and the transaction data, a carded spend share that the first cardholder spent using a first payment device over the payment processing network; determining at least one consumer spend analytic based on the carded spend share; and reporting the carded spend share and the at least one consumer spend analytic.
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