Computer-implemented techniques for determining and provisioning real-time individualized product and service offering

Number of patents in Portfolio can not be more than 2000

United States of America Patent

PATENT NO 10318966
APP PUB NO 20170061463A1
SERIAL NO

14843590

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Abstract

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User information may be received and a market segment associated with the user may be received. A personalized or individualized offer may be determined based on the user information, the personalized offer determined based on a product offeror's goal with respect to the user at a given time. The market segment offer and the personalized offer may be blended to determine a recommended personalized offering for the user at the given time, e.g., given a company's tactical, strategic and lifetime goals and values for that user.

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Patent Owner(s)

  • INTERNATIONAL BUSINESS MACHINE CORPORATION

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Ettl, Markus R Ossining, US 33 377
Oh, Sechan Stanford, US 13 89
Pinchuk, Steven G Boynton Beach, US 5 54

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