Targeted content page generation

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United States of America Patent

PATENT NO 10817909
APP PUB NO 20170372372A1
SERIAL NO

15191944

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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A method of operating a health tracking system includes utilizing user profile data for a user and health parameter data received from a health tracking device associated with the user to derive parameters relating to the user. The parameters are compared to tags associated with content pages or objects to determine a relevancy or match. Particular ones of a plurality of content pages or objects are selected for delivery to the user based on the comparison.

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Patent Owner(s)

  • UNDER ARMOUR, INC.

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Ali, Murtaza Austin, US 86 1345
Jatia, Sid Austin, US 4 2
Lawyer, Mary Baltimore, US 4 10
Marczynski, Ralph Austin, US 2 1
Sainsurin, Barbra Baltimore, US 2 1
Valencik, Ken Baltimore, US 2 1
Zedell, Jeremy Austin, US 5 10

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