COGNITIVE ADVERTISEMENT OPTIMIZATION
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United States of America Patent
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Issued Date -
Mar 22, 2018
app pub date -
Sep 22, 2016
filing date -
Sep 22, 2016
priority date (Note) -
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Abstract
A method for generating and presenting customized advertisement messages to consumers is provided. The method may include receiving advertisement messages. The method may further include identifying first essential portions and first non-essential portion in each received advertisement message. Additionally, the method may include presenting the received advertisement messages to consumers based on the first essential portions and the first non-essential portions. The method may also include collecting consumer profile data on each consumer based on the presented received advertisement messages. The method may further include identifying second essential portions and second non-essential portions in each of the presented received advertisement messages. The method may also include customizing the presented received advertisement messages based on the first essential portions, the first non-essential portions, the second essential portions, and the second non-essential portions. The method may further include presenting the customized advertisement messages based on each consumer.
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