Importance

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Abstract

An unbreakable basket detachably coupled to a nestable shopping cart, has vertical and horizontal plastic ribs, certain ones protecting a detachably mounted sign on the forward face. The open end of the basket has a continuous rolled rim which enhances structural ridigity of the basket and protects the shopping cart and the sign. The upper end of the basket is mounted to the shopping cart by S-hooks. Recesses in the basket prevent the S-hooks swinging and facilitate assembly and disassembly. Retainer receiving members arranged along the rearward end snap fittingly receive a plastic retainer securing the basket to the cart and preventing the basket from swinging. The vertical ribs and rolled bumper rim removably receive and support the sign. The basket is tapered to permit nesting during shipment or storage. Advertising material and/or messages are printed on both sides. An angle member along the bottom of the basket behind the sign urges goods away from the sign. The basket floor is aligned at an angle to the horizontal to urge goods away from the sign. The connectors for coupling the basket to a shopping car may be integrally molded with the basket and are joined thereto by thin tear-away strips to facilitate separation preparatory to mounting of the basket upon a shopping cart. The sign may be produced through the use of a hot stamping process which resists damage.

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First Claim