Passive television audience measuring systems

Number of patents in Portfolio can not be more than 2000

United States of America Patent

PATENT NO 4769697
SERIAL NO

06944459

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Methods and apparatus for determining preferences of persons viewing broadcast television programs on television display sets located in rooms of private homes humanly imperceptibly sense proximity of persons to television sets within viewing distance in rooms for which permission to effect such sensing has been obtained. Each such room may be electrically scanned for proximity of one or more persons to a television set. The imperceptibly sensed proximity or the proximity of persons detected by scanning is automatically correlated to television programs broadcast for display by television display sets in the above mentioned rooms and elsewhere, and there is electronically determined from that correlated sensing what broadcast television programs were viewed in which rooms and, optionally, by how many persons.

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First Claim

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Patent Owner(s)

Patent OwnerAddress
R D PERCY & COMPANY1415 WESTERN AVENUE MARKET SQUARE A CORP OF WA SEATTLE WA 98101

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Gilley, Donald L Danville, CA 1 210
Marguth, Jr Gilbert R Livermore, CA 1 210

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