Importance

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Abstract

A generally flat, reversible package for shipping and displaying on an hanging fixture in either of two positions a finite number of consumer products which products have a volume defined by given dimensions, such as length, width and height. This package comprises a front generally flat sheet, a back generally flat sheet with the sheet lying in a plane adapted to be vertical when the package is on the fixture, the sheets each have a vertically extending center line dividing the sheets into side-by-side, vertically spaced first and second display segments. A self-sustaining blister container formed from transparent plastic and having a total volume for housing a preselected number of the product to be displayed in side-by-side relationship is provided with means for securing this blister container on the first display segment extending from the flat front sheet a distance generally corresponding to the heights of the products lying in a single layer on the front sheet and in a preselected location and occupying a given area on the first segment of the front sheet, a rear access means, such as an opening through an opaque intermediate sheet, for allowing observation of at least one of the products in the container from the back sheet and having an hanger aperture through the package at a position generally on the aforementioned center line and vertically above the container. In addition, a method of using this reversible package is provided wherein two packages are nested together when placed upon a cantilever hanging fixture, such as a pegboard arm.

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First Claim