Importance

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Abstract

A multiple media system having a central site and a remote site for customizing video and audio presentations comprising a communications channel, a studio processor, a scheduling processor, a network processor, a transmitter, a communications processor, a video processor, and optionally a matrix switch, a cue processor, a matrix-switch processor and a system monitor. The studio processor generates one or more content data signals. The content data signals maybe analog or digital, and include text signals, phototext signals and/or audio signals. The scheduling processor generates a schedule data signal, which includes a unique identifier, accounting, administrative and scheduling data. The network processor generates a communication signal which includes the one or more content data signals and the schedule data signals formatted with the video signal. The transmitter transmits the communications signal over the communications channel. At the remote site the communications processor receives the communications signal and selects a first content data signal from the one or more content data signals. The video processor mixes the first content data signal with the video signal. The cue processor is coupled to network feed channel through a matrix switch. In response to detecting network-cue signals, the cue processor generates insertion signals. In response to the insertion-cue signals, the matrix processor controls the matrix switch routes the multiple media signal, which includes the video signal with the additional information from the content data signal, to a network communications channel.

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First Claim