Dual channel advertising referencing vehicle location
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United States of America Patent
Stats
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May 6, 1997
Issued Date -
N/A
app pub date -
Jan 16, 1996
filing date -
Jul 29, 1994
priority date (Note) -
In Force
status (Latency Note)
Importance
Abstract
A vehicle information device and collects information concerning specific geographic points of interest. The operator recalls for display such information, including a display showing direction and distance of travel to a designated geographic point of interest relative to a then-current vehicle location. Dual channel advertising is transmitted by voice broadcast and by data broadcast. Upon hearing in the voice broadcast an advertisement of interest, the operator captures the associated data broadcast including, among other detailed text message information, the location of the advertiser. Distance and relative direction of travel from the current vehicle location to the geographic point of interest is thereby presented. Multiple geographic points of interest are stored for selective review whereby the user constructs a database containing locations of particular interest to a particular person.
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