Electronic shopping and merchandising system
Number of patents in Portfolio can not be more than 2000
United States of America Patent
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Apr 27, 1999
Grant Date -
N/A
app pub date -
Oct 16, 1996
filing date -
Oct 16, 1996
priority date (Note) -
In Force
status (Latency Note)
Importance
Abstract
The present invention provides a merchant system for online shopping and merchandising. The merchant system architecture provides great flexibility for a merchant to adapt the merchant system to their existing business practices, promotions and databases. The merchant system includes a dynamic page generator, a configurable order processing module and a database module capable of retrieving data from the database without regard to its schema. The present invention enables merchants to create electronic orders which are easily adaptable for different sales situations. The order processing module includes multiple configurable stages to process a merchant's electronic orders. The merchant system is capable of generating pages dynamically using templates having embedded directives. The database module and the dynamic page generator allow merchants to modify their databases and page displays without having to reengineer the merchant system.
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