Importance

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Abstract

An FM radio receiver receives and displays program data which is affixed with a return destination box number and return form type data and has been transmitted from an FM broadcasting station 1 in the multiplexed form on FM broadcast radio waves. In responding to a displayed program through the FM radio receiver, first, the FM radio receiver 2 reads a return form corresponding to the return form type data from a ROM card 24 and displays the form. A user inputs return message data according to the displayed return form. FM radio receiver 2 transmits the return destination box number data in addition to the return message data to a service center 5. The service center 5 stores the received return message data in a box corresponding to the return destination box number data affixed to the received return message data. The return message data is edited and collected box by box. The edited and/or collected results are sent to the FM broadcasting station 1 as needed.

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First Claim