Method and system for collecting user profile information over the world-wide web in the presence of dynamic content using document comparators

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United States of America Patent

PATENT NO 6185614
SERIAL NO

09084452

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Abstract

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Disclosed is a method and system for collecting profile information about users accessing dynamically generated content from one or more servers. In a specific embodiment, a server dynamically generates a web page in response to a user request. The server customizes the web page content based on the requested universal resource identifier (URI) and one or more of: the user's identity, access permissions, demographic information, and previous behavior at the site. The web server then passes the URI, user identity, and dynamically generated web page to an access information collector. The access information collector generates document comparators from the current web page content and compares them to document comparators associated with previously retrieved web pages. If the current web page is sufficiently similar to some previously retrieved web page, the access information collector logs the URI, user identity, and a document key associated with the matching previously retrieved page. Otherwise, the access information collector generates a new key; stores the new key and the document comparators in a database; and logs the URI, user identity, and the newly generated document key.

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Patent Owner(s)

Patent OwnerAddress
ACTIVISION PUBLISHING INC2701 OLYMPIC BOULEVARD BUILDING B SANTA MONICA CA 90404

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Cuomo, Gennaro A Apex, NC 87 2405
Nguyen, Binh Q Cary, NC 22 1661
Singhal, Sandeep K Raleigh, NC 52 3512

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