Importance

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Abstract

A system is described whereby a telemarketer may reward a customer during the telemarketing call, thereby providing the customer with an incentive to listen to the telephone sales presentation. An invitation is communicated to a consumer regarding an opportunity to receive a sales presentation in exchange for a value. The invention includes a controller including a CPU and a memory device; the memory device contains the sales presentation and contains a program for delivering the sales presentation to the consumer. The invention also includes an apparatus for communicating the sales presentation to the consumer in response to the consumer accepting the invitation. The program is further adapted to initiate a transfer of the value to the consumer in response to the consumer receiving the sales presentation.

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First Claim