Training and testing human judgment of advertising materials
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United States of America Patent
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Nov 27, 2001
Grant Date -
N/A
app pub date -
Jul 21, 1999
filing date -
Jul 21, 1998
priority date (Note) -
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status (Latency Note)
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Abstract
An apparatus and method for training and testing human judgement concerning one or more complex human activities. Computer storage and access of a plurality of audio/visual presentations and corresponding measures of performance is provided, the presentations are played back and users are required to rank the audio/visual presentations. User rankings are compared against the corresponding measures of performance, and scores are tabulated for one or more users.
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