Metering of internet content using a control

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United States of America Patent

PATENT NO 6327619
SERIAL NO

09111963

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Web content received by a computer is processed such that a reference to a control is inserted in HTML received by the computer and the control is executed in response to the reference in order to process the web content in the received HTML. The control interfaces with a meta-level of program code, such as a browser, in order to process the web content. The control, for example, may be executed in order to meter exposure of an object, such as an advertising image object.

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Patent Owner(s)

  • COMSCORE, INC.

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Blumenau, Trevor Redwood City, CA 23 4088

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