Controlling advertising output during hold periods
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United States of America Patent
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-
Jan 27, 2004
Grant Date -
Jun 19, 2003
app pub date -
Dec 17, 2001
filing date -
Dec 17, 2001
priority date (Note) -
In Force
status (Latency Note)
Importance
Abstract
A method, system, and program for controlling advertising output during hold periods are provided. A context for a call on hold is detected. An advertisement is selected for output during a hold space a hold period of the call according to the context. Output of the advertisement during the hold space is controlled, wherein the advertisement is specified according to the context. The advertisement may include text messages, audio messages, video messages, for advertising a product or service or making an announcement.
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