Scheduling the presentation of messages to users

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United States of America Patent

PATENT NO 6876974
SERIAL NO

09206343

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Abstract

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An advertisement display scheduler resident on a user's computer receives advertisements from a server system over a network. Upon receipt, the advertisement display scheduler determines the priority of the advertisement and assigns it to one of a plurality of prioritized advertisement queues. Each queue is sorted according to predetermined scheduling criteria so that advertisements deemed 'more important' are presented to a user first. The advertisement display scheduler logs statistical information relating to the presentation of advertisements for use in updating the scheduling criteria, and makes such statistical information available to the server system.

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Patent Owner(s)

Patent OwnerAddress
JUNO ONLINE SERVICES INC15TH FLOOR 120 WEST 45TH STREET NEW YORK NY 10036

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Marsh, Brian D New York, NY 14 2581
Mc, Auliffe Jon D New York, NY 4 964

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