Intelligent internet website with hierarchical menu
Number of patents in Portfolio can not be more than 2000
United States of America Patent
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Apr 11, 2006
Grant Date -
Apr 3, 2003
app pub date -
May 10, 2002
filing date -
May 10, 2001
priority date (Note) -
In Force
status (Latency Note)
Importance
Abstract
An internet website which presents a hierarchical menu structure to users includes a personalization engine 14 to automatically modify the menu structure for each user at least according to that user's previous browsing history at the site. In one embodiment the engine 14 provides, as menu options for a selected menu page of the hierarchical menu, a plurality of the most probable links which the user may wish to reach from the selected menu page. In another embodiment there are provided, as additional menu options for a particular menu page, a plurality of links which are similar, as determined by meeting a predetermined similarity metric, to menu options present on the particular menu page other than through meeting the similarity metric.
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