Normalized rotation on a website of display items

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United States of America Patent

PATENT NO 7152202
SERIAL NO

11144367

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ATTORNEY / AGENT: (SPONSORED)

Importance

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Abstract

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A method for balancing the allocation of available display slots on a Web page among a plurality of different sources of display items comprises (a) defining for each source a set of candidate items to be displayed, (b) selecting items from a pool of all candidate sets, in a manner that normalizes the probability that the items of any one candidate set will be selected in relation to the items of the other candidate sets, and (c) inserting the selected items into the available display slots of the Web page.

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Patent Owner(s)

Patent OwnerAddress
SZ DJI TECHNOLOGY CO LTDLOBBY OF T2 DJI SKY CITY NO 53 XIANYUAN ROAD XILI COMMUNITY XILI STREET NANSHAN DISTRICT SHENZHEN 518000

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Blinn, Arnold N Bellevue, WA 60 4438
Brussard, Peter H Seattle, WA 2 6
Cook, Daniel B Seattle, WA 61 2276
Copson, Steven D Seattle, WA 2 6
Dunning, Jr John A Seattle, WA 4 52
Roper, John D Redmond, WA 2 6
Sparr, Kathryn L Seattle, WA 2 6
Ugar, Mark Seattle, WA 2 6

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