Advertisement method, advertisement apparatus, advertisement receiver and recording medium

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United States of America Patent

PATENT NO 7337456
SERIAL NO

09699554

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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An advertisement method considers the circumstances of individual users. This invention comprises a received advertisement database which stores advertisement data; a time obtaining section which obtains the present time; a preference obtaining section which obtains preferences of a user; a position obtaining section which obtains the present position of an advertisement receiver; an advertisement storage processor which sets selection standards for received time, user's receive position, and preferences, selects advertisement data satisfying all the selection standards from the received advertisement data, and stores them in a received advertisement database; an advertisement extracting section which evaluates the time, position, and preferences of the advertisement data stored in the received advertisement database based on the reproduction time, the reproduction position of the user, and user's preferences, and extracts advertisement data in order of the highest evaluations; and an advertisement presenting section which presented the extracted advertisement data to the user.

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First Claim

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Patent Owner(s)

Patent OwnerAddress
NEC CORPORATION108-8001 TOKYO

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Nihei, Katsumi Tokyo, JP 8 148

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