Method and system for interacting with a product item

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United States of America Patent

PATENT NO 7380712
APP PUB NO 20070145128A1
SERIAL NO

11712434

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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A method of interacting with a product item. The product item comprises a product contained in a package, the package having an interface surface containing information relating to the product, the interface surface having disposed thereon coded data identifying a product identity and a plurality of locations on the interface surface. The method comprises the step of: (a) sensing at least some of the coded data in the vicinity of the sensing device when a user interacts with the product item by placing a sensing device in an operative position relative to the interface surface; (b) generating indicating data using at least some of the sensed coded data, the indicating data comprising data regarding the identity of the product item and a position of the sensing device relative to the interface surface; and (c) sending the indicating data to a computer system. The method enables the computer system to identify the interaction between the user and the product item.

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Patent Owner(s)

Patent OwnerAddress
SILVERBROOK RESEARCH PTY LTDNEW SOUTH WALES AUSTRALIA NEW SOUTH WALES

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Lapstun, Paul Balmain, AU 1602 29271
Silverbrook, Kia Balmain, AU 5829 91498
Walmsley, Simon Robert Balmain, AU 761 16786

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