Method and system to perform content targeting
Number of patents in Portfolio can not be more than 2000
United States of America Patent
Stats
-
Oct 28, 2008
Grant Date -
N/A
app pub date -
Dec 14, 2001
filing date -
Dec 14, 2001
priority date (Note) -
In Force
status (Latency Note)
Importance
Abstract
A method and system for targeting advertisements. Advertisements are selectively sent to user terminals based on a user classification. According to an embodiment of the present invention, a system defines matches between user classifications and advertisement classifications. User data is collected from a plurality of sources. A system according to the present invention classifies a user, transmits media content to a user terminal, and inserts the advertisement into the media content if a match has been defined between the user classification and the advertisement classification.
First Claim
Family
International Classification(s)
Cited Art Landscape
Patent Citation Ranking
Advertisement
Advertisement
Advertisement
Recipient Email Address
Recipient Email Address
Comment
Recipient Email Address
Add to Portfolio(s)
To add this patent to one, or more, of your portfolios, simply click the add button.
This Patent is in these Portfolios:
Add to additional portfolios:
Last Refreshed On:
Changes done successfully