System and method for managing search results and delivering advertising and enhanced effectiveness
Number of patents in Portfolio can not be more than 2000
United States of America Patent
Stats
-
Jun 23, 2009
Grant Date -
May 22, 2008
app pub date -
Nov 16, 2006
filing date -
Nov 16, 2006
priority date (Note) -
In Force
status (Latency Note)
Importance
Abstract
A search result management system manages search results provided by each of a plurality of remote search engines and provides targeted advertisement content. The system comprises a search result management component capturing at least one search session executed by a first user interface object. Capturing the search session comprises capturing at least one query session. Capturing each query session comprises: i) capturing a search query posted to a selected search engine; and ii) capturing at one search result item returned by the selected search engine. A user interface object generates an advertisement request to a distribution object and receives an advertisement impression from the distribution object. The advertisement request includes at least on equerry parameter derived from the captured search query. A display of the advertisement impression is rendered in conjunction with a display of the at least one search result item returned by the selected search engine in a user interface object separate and distinct from the first user interface object.
First Claim
Family
International Classification(s)
Cited Art Landscape
Patent Citation Ranking
Advertisement
Advertisement
Advertisement
Recipient Email Address
Recipient Email Address
Comment
Recipient Email Address
Add to Portfolio(s)
To add this patent to one, or more, of your portfolios, simply click the add button.
This Patent is in these Portfolios:
Add to additional portfolios:
Last Refreshed On:
Changes done successfully