Interactive content delivery methods and apparatus

Number of patents in Portfolio can not be more than 2000

United States of America Patent

PATENT NO 7631338
APP PUB NO 20070130581A1
SERIAL NO

09754650

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Interactive content preservation and customization technology is placed at the broadcast facility to ensure reliable transmission of the interactive content to a local subsystem. An interactive content code detector detects interactive content codes in the video stream at the broadcast facility. The interactive content code detector is placed in the transmission path before the video stream is transmitted to broadcast facility hardware that may strip out, destroy, corrupt or otherwise modify the interactive content and interactive content codes. Once an interactive content code detector detects a code, an interactive broadcast server determines what action to take, and instructs an data insertion unit accordingly. The interactive content codes or interactive content may be placed in a portion of the video that is guaranteed by the broadcast facility to be transmitted, for example, the closed caption region of the vertical blanking interval.

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Patent Owner(s)

Patent OwnerAddress
OPENTV INC275 SACRAMENTO STREET SAN FRANCISCO CA 94111

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Del, Sesto Eric E Lafayette , US 13 1675
McCullough, Charles Oakland , US 3 254
Michel, Christopher Oakland , US 2 151
Travaille, Timothy V Bellevue , US 4 877

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