Methods and apparatus for using location information to manage spillover in an audience monitoring system

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United States of America Patent

PATENT NO 7739705
SERIAL NO

11692087

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Abstract

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Methods, apparatus, and articles of manufacture for using location information to manage spillover in an audience monitoring system are disclosed. In particular, the example methods, apparatus, and articles of manufacture detect spillover to generate media monitoring information. Initially, a first sensor located in a first location and a second sensor located in a second location receive a portable metering device signal. First location information is associated with receiving the portable metering device signal via the first sensor and second location information is associated with receiving the portable metering device signal via the second sensor. Media monitoring information is generated based on one of the first location information or the second location information.

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Patent Owner(s)

Patent OwnerAddress
CITIBANK N A390 GREENWICH STREET NEW YORK NY 10013

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Headley, Weston Battle Ground, US 3 358
Lee, Morris Palm Harbor, US 87 3281
Nelson, Daniel Tampa, US 152 2658

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