System for measuring web traffic
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United States of America Patent
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Jul 6, 2010
Grant Date -
Apr 30, 2009
app pub date -
Oct 30, 2007
filing date -
Oct 30, 2007
priority date (Note) -
In Force
status (Latency Note)
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Abstract
A system is presented for measuring, analyzing and/or reporting web traffic, predetermined events, and/or user activity on one or more web pages utilizing a landing page having code embedded thereon, wherein the program code is structured to deploy at least one portal element onto the landing page. Further, the portal element is structured to display at least one web page therein, while remaining substantially imperceptible at a client interface. Additionally, the program code is structured to detect a source of the web visit, and other predetermined events, including mouse clicks and other navigation activity.
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