Importance

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Abstract

A method of facilitating an interaction between a user and an item, said item comprising a product contained in a package, said package having an interface surface containing information relating to the item, the interface surface having disposed thereon coded data indicative of an identity of the item and of coordinates of a plurality of locations of the interface surface, the method including the steps of: receiving, in a computer system, indicating data from a sensing device regarding the identity of the item and at least one position of the sensing device relative to the interface surface, the sensing device, when placed in an operative position relative to the interface surface, sensing at least some of the coded data in the vicinity of the sensing device and generating the indicating data using at least some of the sensed coded data; and facilitating, in the computer system and with reference to the indicating data, the interaction between the user and the item.

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First Claim