Importance

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Abstract

According to the present invention, there is provided a customer-participating type production/supply system operating apparatus to be used in the production/supply activities, which are made premising the purchasing activities: that a customer offers a cooperation for reducing the production/supply cost of a supplier on the basis of the information aimed at customers on the cooperation request of the supplier, as acquired through the media such as magazines, newspapers, direct mails or internet for reducing all the production/supply cost containing the manufacture cost/the purchasing cost/the general managing cost/the estimated risk in the production/supply system of the supplier; and that the supplier examines and accepts the offer so that, at the time of the consuming activities of the customer to be made with the return of a portion or all of the fruits of the reduction of the production/supply cost, the customer can utilize the return benefits acquired not only from the partner, from whom the customer purchases the product, but also from a plurality of other suppliers.

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First Claim