Importance

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Abstract

Systems and methods of the present invention allow for tracking of domain name related reputation by a domain name Registering Entity (e.g. Registry, Registrar, etc.). In a preferred embodiment, the Registering Entity maintains a database with reputation data that can be accessed by the requesters. The Registering Entity may update reputation data based on a variety of events related to the domain name. The reputation data may be tracked on the domain name itself, URLs, domain name purchaser or registrant, or email addresses associated with the domain name. The reputation data may include various categories, such as email practices, website content, privacy policies and practices, fraudulent activities, domain name related complaints, overall reputation, etc. The registrant may opt for a reputation service while registering domain name. The requester may decide whether to allow email messages or to visit URLs based on the domain name related reputation.

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First Claim