Intelligent augmentation of media content
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United States of America Patent
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Dec 14, 2010
Grant Date -
May 14, 2009
app pub date -
Feb 19, 2008
filing date -
Nov 9, 2007
priority date (Note) -
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status (Latency Note)
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Abstract
Embodiments of the present disclosure include methods (and corresponding systems and computer program products) that augment visual elements in documents with rich media content and provide the rich media content based on user interaction with the augmented visual elements in the documents. The disclosed embodiments analyze a document for qualified visual elements. The disclosed embodiments determine keywords associated with the visual element, generate an association of the visual element and the keywords, and embed the association in a corresponding augmented document. When a user reviews the augmented document in a client system and moves a pointer over the augmented visual element, a piece of rich media content related to the keywords are transmitted to the client system to be displayed as an overlay in close proximity to the visual element where the mouse-over occurred.
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