System and method for processing web activity data
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United States of America Patent
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Dec 14, 2010
Issued Date -
N/A
app pub date -
Oct 15, 2002
filing date -
Oct 15, 2002
priority date (Note) -
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Abstract
A computer-implemented system and method for analyzing user browsing activity. Records from a web log that were generated during web browsing sessions are accessed. The web log includes at least one record that is detached from other records generated during the same browsing session as the one record. A web log data characteristic of the detached session record is compared with a web log data characteristic of other records in the web log. Based upon the comparison, the detached session record is associated with at least another record from the web log. The association between the detached session record and the another record is used to analyze user browsing activity.
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