Method and report assessing consumer reaction to a stimulus by matching eye position with facial coding
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United States of America Patent
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Apr 19, 2011
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N/A
app pub date -
Jul 21, 2006
filing date -
Jul 21, 2006
priority date (Note) -
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Abstract
A method of reporting consumer reaction to a stimulus and resultant report generated by (i) recording facial expressions and eye positions of a human subject while exposed to a stimulus throughout a time period, (ii) coding recorded facial expressions to emotions, and (iii) reporting recorded eye positions and coded emotions, along with an identification of the stimulus.
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