Method and system for narrowcasting based on automatic analysis of customer behavior in a retail store

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United States of America Patent

PATENT NO 7930204
SERIAL NO

11880421

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Abstract

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The present invention is a method and system for automatically changing the advertisement contents on a means for displaying the contents based on a customer's behavior or a group of customers' behavior in a retail store. The analysis of behavioral pattern is performed automatically and in real-time based on the visual information from the shopping and walkthrough history of a customer or a group of customers, using arrays of sensing devices, such as a plurality of means for capturing images, and a plurality of computer vision technologies on the visual information.

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Patent Owner(s)

Patent OwnerAddress
NYTELL SOFTWARE LLC2711 CENTERVILLE RD SUITE 400 WILMINGTON DE 19808

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Ahlers, Chris Kyiv, UA 1 102
Hershey, Jeff Norfolk, US 12 912
Kamat, Akhil State College, US 1 102
Mummareddy, Satish State College, US 18 1382
Sharma, Rajeev State College, US 102 5305

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