System and method for enabling an advertisement to follow the user to additional web pages
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United States of America Patent
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Apr 19, 2011
Grant Date -
May 5, 2005
app pub date -
Dec 31, 2003
filing date -
Nov 3, 2003
priority date (Note) -
In Force
status (Latency Note)
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Abstract
A computer-implemented method and system for advertising that performs the steps of delivering an electronic advertisement comprising one or more menu options and a reference to a network location for retrieving specified content associated with each menu option for inclusion in a first electronic document, receiving a selection of one or more menu options from the electronic advertisement and delivering a subsequent accessible document including content from the referenced network location associated with the menu option selected, the subsequent accessible document including the electronic advertisement.
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