Method and system for improving targeted data delivery

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United States of America Patent

PATENT NO 7945585
SERIAL NO

11250064

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Abstract

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A method and system for improving targeted data delivery. One method accesses a user profile based on information about a user from at least one electronic device from a set of electronic devices that is associated with the user. A targeted data offer is received, wherein the targeted data offer defines selection criteria for targeted user profiles. A determination is made as to whether the user profile satisfies the selection criteria. A non-user selected relevancy criteria based on the user profile is then utilized to characterize the targeted data offer.

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Patent Owner(s)

Patent OwnerAddress
HEWLETT-PACKARD DEVELOPMENT COMPANY L P10300 ENERGY DRIVE SPRING TX 77389

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Lukose, Rajan M Oakland, US 6 232
Sorkin, Stephen P San Francisco, US 9 587
Tyler, Joshua R Mountain View, US 6 242

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