Method and system for characterizing physical retail spaces by determining the demographic composition of people in the physical retail spaces utilizing video image analysis

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United States of America Patent

PATENT NO 7987111
SERIAL NO

11978021

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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The present invention is a method and system for characterizing physical space based on automatic demographics measurement, using a plurality of means for capturing images and a plurality of computer vision technologies. The present invention is called demographic-based retail space characterization (DBR). Although the disclosed method is described in the context of retail space, the present invention can be applied to any physical space that has a restricted boundary. In the present invention, the physical space characterization can comprise various types of characterization depending on the objective of the physical space, and it is one of the objectives of the present invention to provide the automatic demographic composition measurement to facilitate the physical space characterization. The demographic classification and composition measurement of people in the physical space is performed automatically based on a novel usage of a plurality of means for capturing images and a plurality of computer vision technologies on the captured visual information of the people in the physical space. The plurality of computer vision technologies can comprise face detection, person tracking, body parts detection, and demographic classification of the people, on the captured visual information of the people in the physical space.

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Patent Owner(s)

  • VIDEOMINING CORPORATION

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Hershey, Jeff Norfolk, US 12 912
Moon, Hankyu State College, US 40 2154
Mummareddy, Satish Washington, US 18 1382
Sharma, Rajeev State College, US 102 5305

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