Portable audience measurement architectures and methods for portable audience measurement
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United States of America Patent
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Sep 20, 2011
Grant Date -
Jan 4, 2007
app pub date -
Jul 14, 2006
filing date -
Jan 14, 2004
priority date (Note) -
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Abstract
Portable audience measurement architectures and methods for portable audience measurement are disclosed. A disclosed system contains a plurality of portable measurement devices configured to collect audience measurement data from media devices, a plurality of data collection servers configured to collect audience measurement data from the plurality of portable measurement devices, and a central data processing server. A portable measurement device establishes a communication link with a data collection server in a peer-to-peer manner and transfers the collected audience measurement data to the data collection server. Because the portable measurement device is not dedicated to a particular local data collection server, the portable measurement device periodically or a periodically broadcasts a message attempting to find a data collection server with which to establish a communication link.
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