Cross-channel interstitial program promotion

Number of patents in Portfolio can not be more than 2000

United States of America Patent

PATENT NO 8037494
APP PUB NO 20100138868A1
SERIAL NO

12622263

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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According to the invention, a method for generating a personalized menu promoting other video programs available from a video content delivery system is disclosed. The video content delivery system provides a plurality of channels of video content simultaneously. In one step, it is determined that a triggering event has occurred with a video content delivery conduit. First information about one or more users is gathered. The one or more users are associated with an account with the video content delivery system. Alternative video programs are determined and personalized for the one or more users based, at least in part, upon the first information. The context for the triggering event is analyzed to produce second information. A configuration of the personalized menu is determined based, at least in part, upon the second information. The personalized menu is formulated for presentment to the one or more users. The personalized menu comprises links to the alternative video programs.

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Patent Owner(s)

Patent OwnerAddress
STARZ ENTERTAINMENT LLC8900 LIBERTY CIRCLE ENGLEWOOD CO 80112

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Bauman, Mark G Englewood, US 2 134
Beyler, John C Highlands Ranch, US 22 1468
DePrez, Gregory R Highlands Ranch, US 17 904
Sie, John J Englewood, US 25 1550

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