System and method for generating personalized offers through an information gathering system
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United States of America Patent
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Oct 25, 2011
Grant Date -
Aug 21, 2008
app pub date -
Apr 23, 2008
filing date -
May 19, 1998
priority date (Note) -
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status (Latency Note)
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Abstract
A method of generating a personalized offer for a user through an information gathering system disposed on the Internet includes storing a plurality of user profiles for a plurality of registered users in a profile database associated with the information gathering system, receiving an information request message at the information gathering system sent in response to the user activating a hyperlink presented on a participating web site, such that the participating web site is operated independently from the information gathering system and where the user activates the hyperlink in order to access an original intended destination distinct from the information gathering system, determining whether the user is one of the plurality of registered users, and retrieving the user profile from the profile database and sending a redirection message if the user is one of the plurality of registered users.
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