Monitoring television content interaction to improve online advertisement selection

United States of America Patent

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Dec 20, 2011
Grant Date
May 7, 2009
app pub date
Nov 1, 2007
filing date
Nov 1, 2007

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Abstract

Online advertisement selection techniques are described. In an implementation, data is obtained which describes interaction of one or more clients with television content. At least one online advertisement is selected to be output in conjunction with online content based on the interaction with the television content described in the obtained data.

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MICROSOFT TECHNOLOGY LICENSING, LLC

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G06F:ELECTRIC DIGITAL DATA PROCESSING

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[Patents Count]

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Inventor Name	Address	# of filed Patents	Total Citations
de, Heer David L	Woodside, US	16	571

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Monitoring television content interaction to improve online advertisement selection

Number of patents in Portfolio can not be more than 2000

United States of America Patent

11934074

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PATENT NO	8082179
APP PUB NO	20090119151A1
SERIAL NO	11934074
DOCKET NO

US Family Size	Non-US Coverage
Patent Longevity	Forward Citations

DATE PUBLISHED	PUBLICATION/PATENT NO.	PUBLICATION TYPE
December 20, 2011	US,8082179,B2 US8082179B2	GRANTED PATENT AS SECOND PUBLICATION
May 07, 2009	US,20090119151,A1 US20090119151A1	FIRST PUBLISHED PATENT APPLICATION

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11934074

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