Selecting a second content based on a user's reaction to a first content

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United States of America Patent

PATENT NO 8112407
APP PUB NO 20090112810A1
SERIAL NO

11978206

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Embodiments include a device, a system, a computer program product, and a method. A system embodiment includes: a display surface operable to display electronic content in a manner perceivable by a person; a sensor apparatus operable to acquire data indicative of a response by the person to a first electronic content displayed on the surface; an analytic circuit operable determine an indication of an expression by the person corresponding with the displayed first electronic content—the determination based on the data indicative of a response; a characterization circuit operable to determine an attribute of the displayed first electronic content; a query circuit operable to cause a search for a second electronic content corresponding to the indication of expression and to the attribute of the first electronic content; and a chooser circuit operable to select the second electronic content from a result of the search.

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Patent Owner(s)

Patent OwnerAddress
THE INVENTION SCIENCE FUND 1 LLC11235 SE 6 ST A-200 BELLEVUE WA 98004

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Jung, Edward K Y Bellevue, US 1117 12249
Levien, Royce A Lexington, US 1649 34883
Lord, Robert W Seattle, US 1587 35647
Malamud, Mark A Seattle, US 1619 36044
Rinaldo,, Jr John D Bellevue, US 878 14541

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