Method and system for providing network based target advertising
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United States of America Patent
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Mar 6, 2012
Grant Date -
Jan 30, 2003
app pub date -
Jun 14, 2002
filing date -
Jun 14, 2001
priority date (Note) -
In Force
status (Latency Note)
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Abstract
A telecommunication system implements a method for providing a targeted on-line advertisement to a user accessing a content provider node of the system. The system further comprises an ad selection node and an user identification node. A user signal indicative of an information request is routed through the system to determine a geographic location of the user and/or a demographic profile of the geographic location. An advertiser corresponding to the geographic location and/or demographic profile is thereafter communicated to the user.
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