System and method for facilitating targeted advertising

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United States of America Patent

PATENT NO 8131594
SERIAL NO

11520945

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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A method of providing an advertisement including receiving a request for an advertisement of an advertiser, determining a purchase history for a user associated with the request for the advertisement, providing an advertisement of an advertiser in response to the request for the advertisement, and generating an advertising fee to be paid by the advertiser based on the purchase history of the user.

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Patent Owner(s)

Patent OwnerAddress
AMAZON TECHNOLOGIES INCP O BOX 81226 SEATTLE WA 98108-1226

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Vijay, Bharat Bangalore, IN 13 55
Yehoshua, Tamar Sunnyvale, US 10 131

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