System and method for modeling shopping behavior
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United States of America Patent
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Mar 20, 2012
Grant Date -
Jan 12, 2006
app pub date -
Jul 11, 2005
filing date -
Jul 9, 2004
priority date (Note) -
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status (Latency Note)
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Abstract
A system and method are provided for modeling shopper behavior in a store. The system may include an analysis program executable on a computing device, configured to receive product position data and shopper path data gathered from a plurality of stores, each having a different shape represented in a corresponding store map. The analysis program is typically configured to spatially define behavioral domains, product categories, and geographic locations that are common to each of the store maps, and compute statistics based on the product position data and the shopper path data, which statistics are normalized by behavioral domain, product category, and geographic location, across the plurality of stores.
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